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Lawyer Referral Service (LRS) for Attorneys

Your Role as an LRS Panel Attorney: Delivering Public Service Through Legal Expertise
The Lawyer Referral Service (LRS) is often called “the business of public service" because it provides a vital link between the public and the legal help they need. As an LRS panel attorney, you play a key role in that mission by offering accessible legal consultations to individuals who may not otherwise know where to turn.

LRS legal assistants screen callers to assess their legal needs and ability to pay. When a referral is appropriate, the client is directed to a participating attorney like you. ​

In return, you agree to:

  • Provide an initial consultation of up to 30 minutes for no more than $20.
  • Pay a referral fee of 10% on any amount you collect over $200 from an LRS-referred client.
  • Not increasing your fees to offset LRS membership or referral costs.
  • Accept referrals only in areas of law in which you are competent.
Lawyer Referral Service

​Register to join the LRS panel​

Register ​​ online or by phone:
​Call (800)444-9404, ext. 6191

Register​ Online​

​​ Your participation helps make legal services more accessible while also growing your practice. 

Urgent Need: We are currently seeking Spanish-speaking attorneys to help serve a growing number of Spanish-speaking clients.


How to Register:

Joining the LRS panel is simple:

  1. Online:
    • Log in to your State Bar member account at www.wisbar.org.
    • Navigate to the Lawyer Referral & Information Service section.
    • Complete the LRS registration form, selecting your practice areas and geographic preferences.
    • Pay the annual registration fee.
  1. By Phone:Call (800) 444-9404, ext. 6191​


How the LRS Referral Process Works for Panel Attorneys

As an LRS panel member, you choose the practice areas and geographic regions where you're available to accept referrals. Our computerized system uses this information to make precise attorney-client matches based on the details you provide during registration.

When someone contacts LRS, experienced legal assistants—drawing on over 30 years of experience—conduct a brief screening to assess the caller's legal issue and financial situation. Only after this careful screening are referrals made to LRS panel attorneys.

It's important to know that only about one in four callers is referred to an attorney. The rest receive help through other channels, including:

  • Referrals to government agencies or community organizations
  • Basic legal advice through our Lawyer Hotline

This process ensures that your time as a panel attorney is used efficiently, and that clients referred to you are more likely to need and value your services.​


LRS Panel Membership Rates

Type Rate
One Year $125.00
Two Years $225.00
New Lawyer*$105.00
Lawyer Admitted in 2025$60.00

*New Lawyer: lawyer admitted to practice between July 1, 2023, and December 31, 2024


Expand Your Reach with LRS

When you join the Lawyer Referral Service (LRS), you're not only gaining access to client referrals by phone—you're also automatically enrolled in LRS Online, a 24/7 resource where potential clients can search for attorneys by location and legal need. There's no additional cost to participate.

To support your practice, LRS invests in a robust marketing strategy to connect the public with our panel attorneys. This includes:

  • A dedicated website for individuals seeking legal help
  • Printed materials distributed through courts, public libraries, and community service agencies
  • A partnership with the Wisconsin Newspaper Association (WNA)

Through the WNA, panel attorneys can author bylined legal columns titled “Know Your Legal Rights." These articles appear in over 200 local newspapers and websites statewide offering a valuable opportunity to build name recognition and credibility in your community. Between April and December 2022, LRS articles were published in 215 newspapers.


LRS Online Portal (IntelLinx)

To manage your Lawyer Referral Service (LRS) membership, you will use the LRS Online Portal—your centralized resource for renewal, updates, and referral tracking.

Through the portal, you can:

  • Learn more about how LRS works and how the portal supports your practice
  • Renew your LRS membership quickly and securely
  • Update your practice areas, contact information, and referral availability
  • Submit reports and track referrals in real time
  • Manage payments and review membership details—all in one place

 
To learn more, visit the LRS Online Portal (IntelLinx) or contact a Lawyer Referral Specialist at 608-257-4666 or LRS@wisbar.org.


Ready to get started?

Complete the LRS registration form today and start connecting with clients both by phone and online—day or night.


Contact Us

If you have any questions about LRS, contact a Lawyer Referral Specialist at 608-257-4666 or LRS@wisbar.org.


LRS Reviews from Panel Members:

​“All attorneys appreciate referrals from any source. The nice thing about a referral from LRS is it’s pre-screened, so we know it’s something we can handle. Overall, you’ve been a good source of referrals for me.”

​“Participation in the LRS panel has been well worth it… Provide good legal services to these clients and you will build your business.”