Jan. 7, 2015 – We have all had that aggravating experience of clicking on an online link and getting a 404 error message, signaling that the page is no longer there. Link rot, or reference rot, is a serious problem in the legal world, but it can be prevented.
Dec. 17, 2014 - How do you get the most bang for your marketing dollars in 2015? Think beyond traditional (and costly) advertising avenues. You can get big results on a small budget by forming mutually beneficial partnerships and sharing your expertise online, according to Jenna Atkinson.
Dec. 17, 2014 – This month’s Ethical Dilemmas question offers guidance the types of solicitation activities prohibited as “real-time electronic contact.” While there is not year a clear answer, Wisconsin lawyers relying on guidance from other jurisdictions may assume that email and text messages, when otherwise in compliance with the Rules, are not prohibited methods of solicitation.
Dec. 3, 2014 – Wisconsin lawyers who are considering participating in an Internet-based lead generation service must comply with ethics rules on advertising. In this article, Assistant Ethics Counsel Aviva Kaiser explains considerations for compliance in this gray area.
Dec. 3, 2014 – Do you market when business is struggling, and stop marketing when business is good? If the answer is yes, you are on the marketing seesaw, according to Tom Palzewicz, a certified business coach at ActionCoach in Elm Grove.
Nov 19, 2014 – Those admitted to practice law in Wisconsin in an even-numbered year must complete their continuing legal education credits by Jan. 31, 2015, and report them to the Wisconsin Board of Bar Examiners by Feb. 3, 2015. This article provides an overview of CLE requirements and reporting.
Oct. 1, 2014, – When a lawyer hangs a shingle, it’s more than just a law firm. It’s a business, and if you don’t pay attention to it, your firm won’t grow and it just might even fail. In this video, business coach Chris Carman talks about the business side of your law practice.